Kim Lett walked onto the set of Chattanooga’s WDEF Channel 12 one Wednesday morning with a plate of vegetarian crab cakes. These were obviously not your typical crab cakes, but that didn't stop Chip Chapman, the morning anchor, from exclaiming how good they were.
Lett seems to have surprised many with this Village Market specialty. In fact, after declaring them the best crab cakes in the world, Lett’s coworkers at the HealthSouth Chattanooga Rehabilitation Hospital were shocked to learn they weren’t even really made of crab.
“It was very fun to see their reaction because it was more than just the people at the Village Market,” Lett said. “I had a chance to see others taste it and recognize that it was a really good, tasty product.”
These cakes were just one of many recipes and food items Lett presented on Eat Well! Feel Good! with Chip Chapman, a television show consisting of healthy, tasty, and simple recipes made from products found at the Village Market, Southern Adventist University’s on-campus grocery store. The program helped get the Village Market name out to a broader audience and allowed the store to better inform the public about the importance of a healthy, balanced diet.
“[This education] is part of our mission in life as Adventists,” said Perry Pratt, assistant store manager for the Village Market. “We want people to eat healthy and we want to provide them viable options.”
Eat Well! Feel Good! was a first-time experience for both the Village Market and the television station. Lett, a registered dietician, was contracted by the Village Market to represent them on the show and was also responsible for testing recipes and researching nutritional values. She feels confident the segments will have an important, lasting impact on the public.
“We know from research that a plant-based diet is one of the healthiest ways to eat and we focused on that with the show,” Lett said. “It was a really good experience!”
Eat Well! Feel Good! aired 13 different segments between November 2011 and January 2012. Things went so well that Village Market management plans to meet with the station to discuss how they can get involved in something more permanent in the future.