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B.S. Mass Communication

(58-63 hrs)

Concentrations in:

Advertising (63 hours)
Media Production (61 hours)
New Media (62 hours)
Photography (59 hours)
Writing/Editing (58 hours)


Career Options: Depending on the chosen emphasis, graduates with a B.S. in mass communication find careers as account managers, editors, writers, technical writers, audio/video producers, photographers, photojournalists, camera operators, advertising copywriters, etc.

Education: The B.S. in mass communication is based on a broad core of communication classes, supplemented with computer skills classes and a track in the student's chosen emphasis. This broad curriculum, with a strong concentration in a communication specialty, makes it the ideal major for students wanting to work in communication. Though specialized in one area, B.S. in Mass Communication graduates have a broad background, preparing them to use various media.

More Information:

Public Relations
Public Relations Society of America
www.prsa.org

International Association of Business Communicators
www.iabc.com

Photography/Photojournalism
National Press Photographers Association
www.nppa.org

Editorial Photographers
www.editorialphoto.com

American Society of Media Photographers
www.asmp.org

Professional Photographers Association
www.ppa.com

 

Advisers:
Advertising: Greg Rumsey, email rumsey@southern.edu
Media Production: Stephen Ruf, email sruf@southern.edu
New Media: Linda Potter Crumley, email lindacrumley@southern.edu
Photography: Stephen Ruf, email sruf@southern.edu
Writing/Editing: Andy Nash, email anash@southern.edu
 

 

 Required Mass Communication
 Core (30 Hours):
   Hours:
 BRDC 201  Foundations of Broadcasting  3
 COMM 103  Introduction to Communication  3
 JOUR 105  Writing for the Media  3
 JOUR 205  News Reporting  3
 JOUR 208  Publication Tools & Techniques  3
 JOUR 242  Introduction to Web Design  3
 JOUR 427  Mass Media Law & Ethics  3
 JOUR 488  Mass Communication & Society (W)  3
 PHTO 125  Introduction to Photography  3
 PREL 235  Public Relations Principles & Theory  3

Concentration 28-33

*Electives: In consultation with your adviser, choose one of the following concentrations. Your course selections must include at least 12 hours of upper-division credit within your concentration.

 

Advertising (63 hours)
Media Production (61 hours)
New Media (62 hours)
Photography (59 hours)
Writing/Editing (58 hours)

 

 

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