Social Media

Southern Adventist University embraces the responsible use of social media as a supplemental communication tool for building relationships with students, employees, alumni, parents, and other community members.

While social media offers many opportunities, there are also risks if accounts are not properly managed. It’s important to be strategic to ensure consistent, effective communication of Southern’s brand. 

These resources are to assist in the creation or management of social media accounts representing the university. Southern-affiliated accounts should be managed in a manner consistent with the university’s standards, values, and beliefs, as well as reflect a level of excellence that adds value to Southern’s reputation. The same laws, professional expectations, and guidelines for interacting with university constituents apply online as they do in the real world.

For content suggestions, questions about Southern's central accounts, or assistance creating a new account or adjusting strategy for a current one, email socialmedia@southern.edu.